About Fresh Starts Community Baby Shower

  Imagine a Baby Shower in Your Own Home...

Music. Food. Fun. Games. Prizes. Education. Resources. Empowerment.

That’s the Fresh Starts Community Baby Shower.

For 19 years, Fresh Starts has brought the excitement and warmth of a traditional baby shower together with something even bigger: an entire community coming together to support new and expecting mothers, babies and families.

Fresh Starts is the largest community baby shower in the state of Tennessee and the longest-running event of its kind in Tennessee.

But Fresh Starts is about more than size. It is about impact.

New and expecting mothers come together with healthcare professionals, community organizations, businesses, educators and leaders for a high-energy day designed to help families learn, connect, celebrate and prepare for one of life's greatest journeys—welcoming a new baby.

Guests enjoy music, food, games and exciting prize giveaways while gaining valuable information about pregnancy, childbirth, breastfeeding, infant safety, healthy lifestyles, parenting, financial literacy, employment, mentorship and community resources. The existing program demonstrates this combination of education, entertainment, resources and giveaways throughout the event experience. 

This isn't just another event.

It's a Baby Shower for the Community!

  Healthy Babies Start With Supported Families.

Behind all the music, laughter, games and celebration is a serious purpose.

Fresh Starts was created to help address infant mortality and to educate and empower new and expecting mothers with information that can contribute to healthier pregnancies, healthier babies and healthier families.

The existing Fresh Starts materials identify challenges affecting families that include access to prenatal healthcare, nutrition, education, stable housing and other social and economic conditions. They also identify prematurity and inadequate prenatal care as important concerns addressed through education and access to resources. 

Fresh Starts brings resources directly into the community.

At Fresh Starts, families can connect with information and resources involving:

Healthy Pregnancy • Prenatal Care • Breastfeeding • Infant Safety • Preterm Labor Awareness • Nutrition • Health Screenings • Parenting • Financial Literacy • Employment • Mentorship • Community Services

And families don't simply leave with information. The event is interactive and designed around educational and motivational speakers interspersed with games and prize giveaways, culminating in gifts and baby supplies for participating families. 

When We Invest in Mothers, We Invest in Generations.

Education Meets Celebration!

Fresh Starts believes important information doesn't have to be delivered in an ordinary way. 

We educate. 

We celebrate while doing it.

From the moment families arrive, Fresh Starts is designed to feel like a giant baby shower—filled with energy, community and opportunities to learn.

LEARN.

Healthcare professionals, subject-matter experts and community leaders share practical information families can use.

CONNECT.

Parents meet organizations providing healthcare, family services, education, employment opportunities and other community resources.

CELEBRATE.

Music, games, food, prizes and giveaways create the excitement families expect from a baby shower.

LEAVE EMPOWERED.

Families leave with more than memories. They leave with information, connections, encouragement and baby essentials.

The source package describes approximately 500 attendees and identifies parents, healthcare professionals, pediatricians, OB-GYN physicians, breastfeeding centers, childcare providers, educators, businesses, clergy, community leaders and others among the audiences participating in Fresh Starts. 

Nearly 500 Reasons to Make an Impact.

Put Your Brand Behind a Fresh Start.

Your sponsorship does more than put your logo in the room.

It places your organization alongside a community effort dedicated to helping mothers, babies and families thrive.

Fresh Starts gives businesses and organizations an opportunity to connect with families while demonstrating meaningful investment in the Memphis community.

BUILD BRAND VISIBILITY

Position your organization before families, community stakeholders and participating organizations.

CONNECT FACE-TO-FACE

Engage directly with attendees through an on-site presence and booth opportunities included with qualifying sponsorships. 

SHOW COMMUNITY LEADERSHIP

Align your organization with an established event focused on mothers, babies, healthy families and community empowerment.

PUT PRODUCTS & RESOURCES INTO ACTION

Introduce families to relevant products, programs, services and resources.

MAKE A MEANINGFUL COMMUNITY INVESTMENT

Help create an experience that combines education, resources, celebration and support for Memphis families.

Past Participants & Community Partners

The existing package identifies past participation from organizations including Walmart, Memphis and Shelby County Health Department, Walgreens, CVS Pharmacy, Kimberly-Clark/Huggies, Procter & Gamble/Pampers, Regional One Health, Baptist Healthcare, Methodist Le Bonheur Healthcare, City of Memphis, Shelby County Government, State of Tennessee, MLGW, Girls Inc., WMC-TV 5, LeMoyne-Owen College and others. 

Past participation does not imply sponsorship or participation in the 2026 event. 

Your Organization Could Be Part of What's Next.